Discover your high-value customers and quantify the impact of your digital communications
Understand the effectiveness of your digital communications by measuring the impact on brand metrics.
Measure the percentage of your digital advertising impressions that are reaching desired audience segments.
Profile the consumers you engage on your connected properties, using up to 20,000 data points.
Add our tracking pixels to your web properties and digital advertising campaigns.
Include our impression pixel in your adserver to track all exposed consumers.
Conduct in-flight or post campaign brand impact studies to measure the impact of your communications.
Run standard ad effectiveness studies or gather metrics of interest to your brands and clients.
Measure your impact against brand metrics such as awareness, consideration, purchase intent and affinity.
The vast size of the GlobalWebIndex panel enables us to segment results based on media plan line items & ad units.
Don't measure your targeting against proxy groups such as demographics. Work with us to discover the accuracy of your media buying against the hyper-targeted segments you're trying to reach.
Use custom attributes or any of the 20,000 data points in the GlobalWebIndex taxonomy to define your target audiences.
Receive results by media owner, data vendor and more - for granular understanding of where and when you're reaching your desired segments.
Get a known-truth view on the value of the modelled audiences you're using to give you an edge in media buying.
See the technology in action for yourself. Your first campaign free.