<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=628755187226694&amp;ev=PageView&amp;noscript=1">

Today we launched a couple of major changes in PRO Platform.  Firstly, all users will now benefit from greater granularity in search results, which are split out by:

  • Questions
  • Data points
  • Audiences
  • Reports
  • Infographics
  • Chart Of The Day

Just start typing in the top-left box, and once you’ve hit 3 characters the search results will show.  The big change is that search results are no longer limited, and fill the entire screen.  Any feedback on this would be great, which you can leave by starting a conversation with our support team (by clicking the chat icon in the top-right corner of the platform) or in the comments section below.

Here’s how it looks!New Search on PRO Platform

 

The second major change is that subscribers on the Demographics and Audiences plans will now have access to Audience Builder.  In addition, we’ve added a new plan called Demograpics+.  Whereas Professional plan subscribers can create audiences using any of the 4,500 data points in the GlobalWebIndex taxonomy, available audience attributes in the other plans are as follows:

  • Demographics
    • Age
    • Gender
  • Demographics+
    • Age
    • Gender
    • Household Income
    • Children in the Household
    • Marital Status
    • Employment Status
    • Education Levels
  • Audiences
    • Age
    • Gender
    • Household Income
    • Children in the Household
    • Marital Status
    • Employment Status
    • Education Levels
    • 30+ Interests including Fashion, Music, Gaming, Sport, Technology and more…

More info on our plans & pricing can be found here, and existing subscribers can check out Audience Builder at https://pro.globalwebindex.net/audience-builder.

For those that are new to creating audiences, here’s a video explaining how to do just that!

As ever, please let us know your thoughts on the comments section.

Leave a comment

Share this post