<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=628755187226694&amp;ev=PageView&amp;noscript=1">

To mark the 1st anniversary of the launch of Twitter’s live-streaming app Periscope this Saturday, today’s chart takes a look at why the service has so much potential.

Although live streaming remains a relatively niche activity at the moment, Periscope’s strength lies in its young demographics – 41% of users are aged 16-24 and 3 in 4 of them are under 35. That the app has a young and content-hungry audience is thus plain to see.

With rival app Meerkat having vacated the live-streaming space due to intense competition, that leaves Periscope to fight it out with Facebook Live as the premier choice for live-streaming activities. That means Twitter’s enduring association with breaking news stories could well give it an advantage here.

3 in 4 Periscope users are 16-34

PRO-COTD-Charts-23-March-2016-3-in-4-Periscope-users-are-16-34.png Get the Free GWI Device Q3 2016 Summary Report

Leave a comment

Share this post